Black Friday Sale: 30% OFF. Yes… off everything
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Matcha Black Friday is 

here 30% off sitewide.

Yep, we said it. No code needed.

The lineup

Shop our cult classics and limited drops

SHOP THE MATCHA
NEW
NEW
grace & jade
From Shizuokagrace & jade
$58.00
$40.60
NEW
NEW
saemidori
From Yamesaemidori
$62.00
$43.40
NEW
NEW
okumidori
From Yameokumidori
$58.00
$40.60
neon mellow
From Yameneon mellow
$38.00
$26.60
main character
From Ujimain character
$48.00
$33.60
the og
From Kyotothe og
$48.00
$33.60

Tools of the trade

Elevate your craft

SHOP TOOLS
NEW
the spoon
the spoon
$9.00
$6.30
NEW
the frother
the frother
$30.00
$21.00
NEW
the medium jar
the medium jar
$30.00
$21.00
NEW
the mixing glass
the mixing glass
$20.00
$14.00
Bunny

The Matcha Kit. Redefined.

Experience the full ritual

Where premium cafés

get their matcha

We're building an exclusive experience tailored to premium, artisan cafés & brands that want to serve matcha at its highest standard.

Matchacation

Yeah, we put matcha and education together

Recipes
Matcha Latte Tutorial

Matcha Latte

Recipes
Coconut Water Matcha Tutorial



Coconut Water Matcha

Fundamentals
Traditional Whisking vs Cold Whisking



Traditional Whisking vs Cold Whisking



Cultivars
Yabukita

Yabukita

Partners
How to “Batch Prep” Matcha

How to “Batch Prep” Matcha

Partners
How to Store Matcha Correctly

How to Store Matcha Correctly